Car2Go | April Fools

Car2Go | April Fools

To celebrate April Fools’ day, Car2Go tapped Side Label and The Bakery Agency for a spot giving their solo-drivers the cure to loneliness. Expanding their fleet from their original series of Smart cars, Cars2Go launched a line of Mercedes vehicles giving their consumer base a larger 4-door option. This un-promoted spot garnered over 55K organic and unique viewers in just one day, Side Label was able to produce the entirety of this spot and successfully show-off how the best companionship could be found in the trunk of a Benz.

Agency Producer: Micky Ogando
Director – Drew DeGennaro
Editor – Arthur Garibay

VIDEO PRODUCTION | COMMERCIAL FILM | AUSTIN TEXAS

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