Audi | Captain Avery

Silvercar recently introduced the Audi Q7 into their fleet, bringing more trunk space and more seats along with it. The car became available at the start of the Summer, just in time for roadtrips and adventures. To bolster end-of-Summer rentals, Silvercar turned to us to create a campaign centered around exploration and wonder in the Q7.

To show off the car’s adventurous capabilities, we headed out to The Valley of the Gods to shoot a narrative spot from the POV of a young girl, delivering a “What I did on my Summer Vacation” report while looking back on her adventure. The campaign encouraged people to “Find your unforgettable” in an Audi Q7 rental.

We traveled to Monument Valley, Utah to create this touching piece starring the young astronaut Avery and her father.  Watch as they climb mountains, get help from alien lifeforms, and narrowly escape an otherworldly storm.

Brand – Silvercar By Audi
Agency – The Bakery
Director – Josh McGowan
Producer – Drew DeGennaro
DP – John Matysiak
Editor – Travis Hoggard
Colorist – The Mill LA
Sound Mix – High Tide Post
Production Partner – Gear Seven
1st AC – Diego Cacho
2nd AC – Kenny Herron
Drone Operator – Override Films

VIDEO PRODUCTION | COMMERCIAL FILM | UTAH