American Girl | Manifesto
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American Girl | Manifesto

Accenture tapped Side Label to represent American Girl in championing young girls to see their limitless potential from a very young age. This brand manifesto video shows that being an American girl means embracing yourself to the fullest. This multi-day shoot was a great opportunity for us capture the brands essence and focus on translating it into their bigger message.

With over 14 million views already, this piece clearly made a resounding statement for the brand’s community. We were proud to partner with American Girl and a fantastic Austin, Texas crew to bring this vision to life.

Director – Zac Taylor
Producer – Wilkins
DP – John Matysiak
UPM – Drew DeGennaro
Art Director – Eryn Brook
Editor – Arthur Garibay

VIDEO PRODUCTION | COMMERCIAL FILM | AUSTIN TEXAS

Client

Accenture

Category

PRODUCTION · VIDEO

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